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Ekonomika poljoprivrede
2015, vol. 62, br. 3, str. 583-597
jezik rada: engleski
vrsta rada: izvorni naučni članak
doi:10.5937/ekoPolj1503583B


Uloga GLOBAL G.A.P.-a - u unapređenju konkurentnosti poljoprivredno-prehrambene industrije
aUniverzitet u Kragujevcu, Tehnički fakultet, Čačak
bBeogradska Poslovna Škola, Beograd
cUniverzitet u Novom Sadu, Tehnički fakultet 'Mihajlo Pupin', Zrenjanin

e-adresa: carisa.besic@sbb.rs, sbogetic@yahoo.com, cole@tfzr.uns.ac.rs, djole@rocketmail.com

Sažetak

Pitanja bezbednosti hrane, standardizacije i kvaliteta hrane, predstavljaju izazove za svako preduzeće u ovoj oblasti, na koje ono mora da odgovori ukoliko želi da opstane na tržištu. Na promenu stavova potrošača, značajno su uticali određeni incidenti sa bezbednošću hrane, koji su pokazali da se pitanju bezbednosti hrane mora posvetiti posebna pažnja. U ovom lancu moraju zajedno biti uključeni različiti akteri, od proizvođača hrane (primarni i finalni), udruženja potrošača, međunarodnih organizacija, velikih maloprodajnih lanaca do države. Cilj ovog rada je da se analizira trenutna situacija u primeni sertifikacionih šema u poljoprivredno-prehrambenoj industriji, gde je GLOBAL G.A.P. prepoznat kao perspektivan. Posebna pažnja je upućena u dva pravca: (1) Komparacija primene GLOBAL G.A.P. standarda u odnosu na druge sertifikacione šeme i (2) Pregled i mogućnosti za Srbiju i susedne zemlje, u odnosu napore koji se ulažu u harmonizaciju zakona i šema sertifikacije sa onima koji su zastupljeni u EU.

Ključne reči

poljoprivredno-prehrambena industrija; sertifikacione šeme; GLOBAL G.A.P.; konkurentnost; Srbija

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