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Ekonomika poljoprivrede
2017, vol. 64, br. 1, str. 359-373
jezik rada: engleski
vrsta rada: pregledni članak
doi:10.5937/ekoPolj1701359V

Creative Commons License 4.0
Socio-demografske karakteristike kao determinente razlika u percepciji lokalne gastronomije
aHigher education school for management and business communication, Department of Hospitality, Sremski Karlovci
bUniverzitet u Novom Sadu, Prirodno-matematički fakultet, Departman za geografiju, turizam i hotelijerstvo
cFaculty of Tourism and Hotel Management, Banja Luka, Republic of Srpska, Bosnia and Herzegovina

e-adresa: vuksanovicnikola@yahoo.com, tesanovic.dragan@gmail.com, bojanakalenjuk@yahoo.com, porticprof@yahoo.com, marija.knezevic@hotmail.com

Projekat

Unapređenje i razvoj higijenskih i tehnoloških postupaka u proizvodnji namirnica životinjskog porekla u cilju dobijanja kvalitetnih i bezbednih proizvoda konkurentnih na svetskom tržištu (MPNTR - 46009)
Novi proizvodi cerealija i pseudocerealija iz organske proizvodnje (MPNTR - 46005)

Sažetak

Cilj studije je ispitivanje razlika u percepciji lokalne gastronomije u odnosu na socio - demografske karakteristike stranih turista sa uvažavanjem gradskih centara u kojima su boravili, Beograd i Novi Sad u Republici Srbiji. Istraživanje je sprovedeno na uzorku od 673 ispitanika. Nalazi ove studije ukazuju na važnost socio - demografskih varijabli za ispitivanje lokalne gastronomije kao značajne komponente turističkog proizvoda. Ispitivanje je uključilo i utvrđivanje uticaja grada u kojem su turisti boravili. Razlike su ispitane dvofaktorskom analizom varijanse. Dobijeni rezultati pokazuju da postoje razlike između starosnih grupa, nivoa obrazovanja, mesečnih prihoda i država iz kojih dolaze strani turisti, dok ne postoji razlika između polova u odnosu na percepciju lokalne gastronomije. Istovremeno, nalazi ukazuju da ne postoje razlike u percepciji lokalne gastronomije između gradova Novog Sada i Beograd. Rezultati potvrđuju ranije studije i ukazuju na značaj socio - demografskih karakteristika stranih turista u percepciji lokalne gastronomije, te i prilagođavanje iste posetiocima, bez obzira na grad koji su posetili.

Ključne reči

socio - demografske karakteristike; turisti; lokalne gastronomije; Republika Srbija

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