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Međunarodni problemi
2011, vol. 63, br. 2, str. 237-259
jezik rada: engleski
izvorni naučni članak
doi:10.2298/MEDJP1102237P

Konkurentske prednosti multinacionalnih kompanija - pregled teoretskih pristupa
Univerzitet u Beogradu, Ekonomski fakultet

e-adresa: biljana.pesalj@gmail.com

Sažetak

Prema teorijama multinacionalnih kompanija (MNK) zasnovanim na znanju i na mreži osnovni izvor konkurentskih prednosti MNK je kreiranje i transfer znanja unutra sistema MNK. Procesi kreiranja i transfera znanja ekstenzivno su obrađeni u literaturi. Međutim, pojedini aspekti su još uvek nedovoljno razvijeni, kao što su na primer mehanizmi kontrole i organizacije kao mikro osnovne savremenih teorija o MNK. Ovaj rad ima za cilj da pruži pregled literature savremenih teorijskih pristupa u razmatranju konkurentskih prednosti MNK, s stanovišta upravljanja preduzećem. Primenljivost ovih koncepata se dalje razmatra u slučaju filijala MNK koje posluju u tranzicionim ekonomijama, s ciljem pružanja smernica za buduća empirijska istraživanja.

Ključne reči

multinacionalne kompanije; teorija zasnovana na znanju; teorija zasnovana na mreži; tranzicione ekonomije

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