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Ekonomika
2020, vol. 66, br. 1, str. 77-92
jezik rada: engleski
vrsta rada: naučni članak
objavljeno: 05/05/2020
doi: 10.5937/ekonomika2001077V
Creative Commons License 4.0
Potencijali za razvoj turizma hrane u AP Vojvodini u Republici Srbiji
Vuković Predraga ORCID, Mosurović-Ružičić Marijab ORCID
aInstitut za ekonomiku poljoprivrede, Beograd
bUniverzitet u Beogradu, Institut 'Mihajlo Pupin'

e-adresa: predrag_v@iep.bg.ac.rs, marija.mosurovic@pupin.rs

Projekat

Projekat Ministarstva nauke Republike Srbije

Sažetak

Cilj rada je predstaviti koncept turizma hrane sa speciajnim naglaskom na potencijale njegovog razvoja u području AP Vojvodine u Republici Srbiji. Posebna pažnja posvećena je predstavljanju lokalnih resursa (prirodnih, društvenih, itd.), koji su pogodni za razvoj turizma hrane. Takođe, rad ističe važnost turističkih događaja koji doprinose popularizaciji lokalnih kulinarskih specijaliteta, tj. manifestacija koje se održavaju u čast hrane u ruralnim sredinama, a koje mogu i / ili već predstavljaju osnovu za razvoj turizma hrane. Autori u istraživanju ističu mogućnosti komplementarnog razvoja različitih vrsta turizma na osnovu hrane koja je karakteristična za područje AP Vojvodine, a posebna pažnja se posvećuje razvoju ruralnog turizma. Na taj način rad prikazuje neke od smernica za budući razvoj prehrambenog turizma u ciljnom području. Ako bi se turizam povezivao sa poljoprivrednom proizvodnjom, tj. hranom koja je karakteristična za područje Vojvodine, dobio bi se novi kvalitet imidža ove turističke destinacije. Povezivanjem turizma, poljoprivrede, događaja, trgovine hranom može se pokrenuti razvoj ruralnih područja u AP Vojvodini, a to može biti jedan od načina da se reše brojni problemi koji danas opterećuju ruralna područja.

Ključne reči

hrana; turizam; poljoprivreda; destinacija; ruralno područje

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