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Ekonomika
2020, vol. 66, iss. 2, pp. 63-74
article language: English
document type: Scientific Paper
published on: 12/08/2020
doi: 10.5937/ekonomika2002063M
Creative Commons License 4.0
The causality of entrepreneurial motivation among the young and the observed ambient obstacles
aBelgrade Business Academy for Applied studies
bHigher Economic School of Professional Studies Peć, Leposavić

e-mail: neimar.marija@gmail.com, sladjana.musikic@vpskp.edu.rs, zeljkodv@gmail.com

Abstract

The identification of opportunities in the environment and, after that, the creation of ideas have the main role in starting an entrepreneurial process. The research field of this paper includes the subjective experience of ambient opportunities for the development of an entrepreneurial initiative by the young people who have become familiar with the importance of entrepreneurship through secondary and higher education in Serbia. In this paper, the authors pose the question whether the perception of ambient conditions, i.e. the observed ratio of opportunities and obstacles, will have an impact on the development of entrepreneurial motivation amongst young people. From their perception of the business environment and the aggravating circumstances they encounter, the motivation for inclusion in the entrepreneurial process either is born or disappears. If young people's perception implies that limiting factors are more dominant than stimulating ones are, the motivation for entering the entrepreneurial zone will be low, and vice versa. The data obtained through a survey were processed by applying descriptive statistics. The results obtained can serve to alleviate bottlenecks in young people's entrepreneurial education and knowledge of information, and in a potential more rigorous approach to the barriers that young people are faced with as well.

Keywords

References

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