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2013, vol. 60, br. 1, str. 91-101
Primena cross docking koncepta u distribuciji prehrambenih proizvoda
aUniverzitet u Beogradu, Fakultet organizacionih nauka
bIDEA d.o.o, Belgrade

e-adresavasiljevic@fon.rs, mstepanovic@gmail.com, okimane@gmail.com
Ključne reči: strategija distribucije; činioci performansi cross docking-a; trgovinski lanac; studija slučaja; unapređenje procesa
Sažetak
Problem koji se u radu istražuje je mogućnost unapređenja distribucije prehrambenih proizvoda primenom logističkog koncepta cross docking. Cilj rada je da se analiziraju i istaknu prednosti i mane primene ovog koncepta u poslovanju trgovinskog preduzeća, kao i faktori koji utiču na uspešnost implementacije koncepta. Metodologija koja je korišćena u istraživanju obuhvata pregled savremene literature u oblasti distribucije i upravljanja lancima snabdevanja, kao i primenu koncepta na realnoj studiji slučaja sa prikazom ostvarenih ušteda. Osnovni zaključak koji se nameće je da u definisanim uslovima koncept cross docking može biti u funkciji unapređenja distributivnog procesa trgovinskog preduzeća u industriji hrane, kao i njegove kompetitivne prednosti u celini. Društvena opravdanost primene cross docking-a se ogleda u direktnim i indirektnim benefitima ne samo za preduzeće, već i za lanac snabdevanja u celini.
Reference
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O članku

jezik rada: engleski
vrsta rada: izvorni naučni članak
objavljen u SCIndeksu: 20.11.2013.

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