2017, vol. 55, iss. 7-9, pp. 589-600
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Criteria for qualifying unfair commercial practice
Kriterijumi kvalifikacije nepoštene poslovne prakse
Institute of Comparative Law, Belgrade, Serbia
Abstract
The subject of this paper is unfair commercial practice and the criteria that are used to determine whether the trader conducts such practice towards consumers. At the beginning of the paper, the rules which determine the existence of unfair commercial practice are analyzed, by referencing precisely defined actions which the law considers as unfair commercial practice, as well as the criteria for determining whether the trader conducts misleading or aggressive commercial practice, which are two types of unfair commercial practice that the Consumer Protection Act specifically regulates. After that, the procedure required to determine if a particular action of a trader is considered as unfair commercial practice is presented in detail. Within that part the multiple criteria to be used in that procedure, as well as their order of application, are clearly pointed out.
Sažetak
Predmet ovog rada je nepoštena poslovna praksa i kriterijumi na osnovu kojih se procenjuje da li trgovac sprovodi takvu praksu prema potrošačima. Na početku se analiziraju pravila koja određuju kada se smatra da postoji nepoštena poslovna praksa, upućivanjem na precizno definisana postupanja za koja se predviđa neoboriva zakonska pretpostavka da predstavljaju nepoštenu poslovnu praksu, kao i na kriterijume za utvrđenje da li trgovac sprovodi obmanjujuću ili nasrtljivu poslovnu praksu, što su dva vida nepoštene poslovne prakse koju Zakon posebno uređuje. Nakon toga se detaljno izlaže postupak koji treba da se primeni da bi se odredilo da li određeno ponašanje trgovca predstavlja nepoštenu poslovnu praksu. U okviru tog dela jasno se ukazuje na više kriterijuma koje treba primeniti u tom postupku, kao i na njihov redosled primene.
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