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Marketing
2016, vol. 47, br. 4, str. 278-292
jezik rada: engleski
vrsta rada: pregledni članak
objavljeno: 08/04/2017
doi: 10.5937/markt1604278N
Creative Commons License 4.0
Konkurentnost selektovanih zemalja Balkana u periodu 2006-2015.
aSchool of Applied Engineering Studies, Kragujevac
bUniverzitet u Nišu, Ekonomski fakultet
cUniverzitet u Kragujevcu, Ekonomski fakultet

e-adresa: vnedic@kg.ac.rs, vinko.lepojevic@eknfak.ni.ac.rs, ddespotovic@kg.ac.rs, dusan.cvetanovic@ymail.com

Sažetak

U radu je istraživan nivo konkurentnosti dve grupe balkanskih zemalja. Prvu grupu čine zemlje iz bližeg okruženja Republike Srbije koje su nečlanice EU (Albanija, Bosna i Hercegovina, Makedonija , Crna Gora , Srbija) a drugu grupu čine pet zemalja članice EU (Bugarska. Hrvatska, Grčka, Mađarska i Rumunija). Period na koje se istraživanje odnosi se proteže od 2006. do 2015. godine. Nivo konkurnentosti zemalja sagledavan je putem vrednosti globalnog indeksa konkurentnosti Svetskog ekonomskog foruma. Pri tom je posebno sagledavana konkurentnost zemlje koju generiše posedovanje i efikasna upotreba faktora proizvodnje (Basic & Efficiency factors based competitiveness), s jedne i konkurentnost bazirana na osnovu inovativnosti i sofisticiranosti poslovanja (Innovation & Sophistication factors based competitiveness) s druge strane. Došlo se do zaključka da grupa ne-EU zemalja zaostaju po svim pokazateljima za grupom EU zemalja. Međutim, podaci u ispitivanom periodu otkrivaju izražen trend konvergencije konkurentnosti ovih grupa zemalja.

Ključne reči

konkurentnost zemlje; osnovni faktori; faktori efikasnosti; inovativnost i sofisticiranost poslovanja; GDP per capita

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