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Management - časopis za teoriju i praksu menadžmenta
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Antecedents of hotel profitability: Empirical evidence from Belgrade
(naslov ne postoji na srpskom)
Univerzitet u Beogradu, Fakultet organizacionih nauka, Srbija

e-adresamilosavljevic.milos@fon.bg.ac.rs, milanovic.nemanja@fon.bg.ac.rs, benkovic.sladjana@fon.bg.ac.rs
Ključne reči: profitability drivers; profit margin; hotels; customer perception; Belgrade
Sažetak
(ne postoji na srpskom)
Tourism and hospitality have received an immense attention from scholars, policy holders, decision makers and other important stakeholders in Belgrade, a main tourist destination of Serbia. The aim of this paper is to determine the main drivers of profit margins in the hotel sector in Belgrade. A particular aim is to explore the effects of variables - size, market concentration, and market share and customer satisfaction - on hotel profit margins. The study analyzed the secondary reliable sources. The data were analyzed with correlations and regressions. The results indicate that customer perception is a paramount factor driving the financial performance of hotels. These findings could be useful to scholars and practitioners interested in business performances of Belgrade hotels.

O članku

jezik rada: engleski
vrsta rada: neklasifikovan
DOI: 10.7595/management.fon.2016.0031
objavljen u SCIndeksu: 21.05.2017.

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