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2019, vol. 67, br. 2, str. 36-44
Sagledavanje primene aktivnosti korporativne društvene odgovornosti u okviru MSP u odevnoj industriji
Univerzitet u Beogradu, Tehnički fakultet u Boru

e-adresaan.dobrosavljevic@gmail.com
Ključne reči: aktivnosti korporativne društvene odgovornosti; etička poslovna praksa; MSP; odevna industrija
Sažetak
Savremeno poslovanje nosi sa sobom veliki broj izazova, a posebno poslovanje u okviru radno-intenzivnih i resursno-intenzivnih delatnosti u koje spada i proizvodnja odevnih proizvoda. Usled takve prirode rada u okviru odevne industrije javljaju se različita pitanja koja zahtevaju primenu aktivnosti korporativne društvene odgovornosti. Iako se i dalje nailazi na primere neetičke prakse u poslovanju, mnoge velike kompanije koje se bave proizvodnjom odevnih predmeta ulažu napore i značajne resurse u sprovođenje društveno odgovornih poslovnih aktivnosti. Njihovim stopama moraju poći i mala i srednja preduzeća. Ona moraju razviti svest o uticajima trenutne poslovne prakse na stejkholdere i životnu sredinu u kojoj posluju. A zatim uneti promene u poslovnoj praksi koje će obezbediti aktivno angažovanje na smanjenju negativnih uticaja, eksternih, ali i internih, koji se prvenstveno odnose na uticaje na zaposlene, a koji se nipošto ne smeju zanemariti. U okviru ovog rada pristupa se razmatranju primene društveno odgovorne poslovne prakse, prirode aktivnosti korporativne društvene odgovornosti ali i specifi čnost njihove primene od strane malih i srednjih preduzeća koja posluju u okviru odevne industrije.
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O članku

jezik rada: srpski
vrsta rada: stručni članak
DOI: 10.5937/tekstind1902036D
objavljen u SCIndeksu: 29.07.2019.
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