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2021, vol. 5, iss. 2, pp. 19-28
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The importance of research and development for innovative activity: The overview of the top countries in Europe and worldwide
Značaj istraživanja i razvoja za inovativnu aktivnost - pregled najboljih zemalja u Evropi i svetu
Abstract
In the conditions of economic globalization and a dynamic business environment, companies need to continuously improve and innovate their business, in order to avoid complex and fierce competition and to achieve long-term and sustainable success. Due to the intensive effect of technical and technological progress, the survival and success of the company on the market depends on the introduction of innovative changes in the company and the undertaking of research and development activities. Research and development activities are a crucial factor in generating knowledge, creating patents and innovations, as well as in the increasing of profitability in the business of modern companies. Research and development (R&D) and innovations are considered to be a cornerstone of competitive advantage. The object of this paper is to point out the vital importance that R&D has for innovativeness, i.e. for performing innovative activities at the level of European countries and worldwide.
Sažetak
U uslovima ekonomske globalizacije i dinamičkog okruženja, kompanije moraju kontinuirano da unapređuju i inoviraju svoje poslovanje, kako bi izbegle složenu i oštru konkurenciju i kako bi ostvarile dugoročan uspeh. Usled intezivnog dejstva tehničko-tehnološkog progresa, od uvođenja inovativnih promena u preduzeću i preduzimanja aktivnosti istraživanja i razvoja, zavisi opstanak i uspeh preduzeća na tržištu. Aktivnosti istraživanja i razvoja predstavljaju krucijalan faktor u generisanju znanja, kreiranju patenata i inovacija, kao i u rastu rentabilnosti u poslovanju savremenih preduzeća. Stoga, istraživanje i razvoj i inovacije predstavljaju kamen temeljac konkurentske prednosti. Svrha ovog rada je da ukaže na vitalan značaj koji istraživanje i razvoj ima za inovativnost, tj. za obavljanje inovativnih aktivnosti na nivou zemalja u Evropi i u svetu.
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