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2015, vol. 43, br. 2, str. 145-163
Efekat investiranja na finansijski i sportski rezultat
aWellness Saruna, Belgrade
bUniverzitet u Prištini sa privremenim sedištem u Kosovskoj Mitrovici, Ekonomski fakultet
cUniverzitet u Prištini sa privremenim sedištem u Kosovskoj Mitrovici, Poljoprivredni fakultet, Lešak
Projekat:
Organizacione i informacione podrške sistemu upravljanja kvalitetom kao ključnim faktorom povećanja konkurentnosti naših preduzeća i njihiovog bržeg izlaska na svetsko i EU tržište (MPNTR - 179001)

Ključne reči: Fudbal; tehnička efikasnost; analiza obavijanja podataka (DEA); sportske performanse; finansijske performanse; Srbija
Sažetak
Rad ima za cilj da istraži vezu između ulaganja, finansijskog rezultata i sportskog rezultata i da oceni relativnu efikasnost srpskih fudbalskih klubova. U tom smislu, dva postulata su ispitana: prvo, ulaganja u fudbalske klubove dovodi do boljeg sportskog rezultata; drugo, ulaganje u fudbalske klubove dovodi do jače finansijske pozicije. U radu su primenjene korelaciona analiza i analiza obavijanja podataka (CCR model). Trinaest fudbalskih klubova je obuhvaćeno analizom koji predstavljaju osamdeset procenata klubova koji se takmiče u 1. Srpskoj fudbalskoj Ligi. Analiza je rađena za period 2009-2011 koji uključuje sezone 2009-2010, 2010-2011 i 2011-2012. Visoka pozitivna korelacija između ulaganja i sportskog rezultata je nađena samo kod klubova na vrhu tabele, dok ekonometrijska analiza nije pokazala značajnu korelaciju. Rezultati takođe pokazuju da ne postoji veza između ulaganja i neto prihoda. Analiza tehničke efikasnosti potvrdila je ove zaključke i otkriva da su najbolji fudbalski klubovi obično i najudaljeniji od granice efikasnosti.
Reference
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O članku

jezik rada: engleski
vrsta rada: prikaz slučaja
DOI: 10.5937/industrija43-7548
objavljen u SCIndeksu: 25.10.2015.
metod recenzije: dvostruko anoniman