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2021, vol. 9, br. 1, str. 73-88
Uticaji muzičkog festivala Lovefest na stavove lokalnog stanovništva Vrnjačke Banje
aUniverzitet u Kragujevcu, Fakultet za hotelijerstvo i turizam, Vrnjačka Banja
bAcademy of Vocational Studies, College of Hotel Management, Belgrade

e-adresanatasa.djordjevic@kg.ac.rs
Projekat:
Održiva poljoprivreda i ruralni razvoj u funkciji ostvarivanja strateških ciljeva Republike Srbije u okviru dunavskog regiona (MPNTR - 46006)

Ključne reči: uticaji turizma; lokalno stanovništvo; muzički festival; Lovefest; Vrnjačka Banja
Sažetak
Festival elektronske muzike Lovefest održava se u Vrnjačkoj Banji od 2007. godine i okuplja veliki broj domaćih i međunarodnih posetilaca. Pored pozitivnih uticaja, koji se pre svega ogledaju u stvaranju prihoda važnih za turistička preduzeća i za lokalno stanovništvo Vrnjačke Banje, ovaj događaj dovodi i do brojnih negativnih uticaja. Cilj ove studije je da utvrdi razlike u stavovima lokalnog stanovništva prema pozitivnim, kao i negativnim uticajima Lovefest-a na osnovu starosti, pola, nivoa obrazovanja, zanimanja i na osnovu povezanosti njihovog posla sa turizmom. Za obradu primarnih podataka upotrebljene su deskriptivna statistička analiza, t-test i ANOVA. Prema rezultatima studije, stavovi lokalnog stanovništva o pojedinim pozitivnim i negativnim uticajima Lovefest-a razlikuju se u pogledu njihovih socio-demografskih karakteristika.
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O članku

jezik rada: engleski
vrsta rada: izvorni naučni članak
DOI: 10.5937/menhottur2101073D
primljen: 18.02.2021.
revidiran: 25.03.2021.
prihvaćen: 16.04.2021.
objavljen u SCIndeksu: 29.06.2021.

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