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2013, vol. 61, br. 7-8, str. 439-456
Konkurentnost zasnovana na inovacijama - slučaj Srbije
Univerzitet u Kragujevcu, Ekonomski fakultet, Katedra za menadžment i poslovnu ekonomiju
Projekat:
Strategijske i taktičke mere za rešavanje krize konkurentnosti realnog sektora u Srbiji (MPNTR - 179050)

Sažetak
Malo je pitanja koja odlikuje tako velika saglasnost kao što je pitanje uloge inovacija u društvenom i ekonomskom razvoju. U pitanju je fundamentalni faktor ekonomskog rasta i prosperiteta koji dobija posebno na značaju u ekonomiji zasnovanoj na znanju. Imajući u vidu samu prirodu inovacija, u radu se razmatra uloga i značaj inovacija u procesu stvaranja konkurentske prednosti. Prvi deo je posvećen analizi karakterističnih aspekata inovativnosti kao faktora konkurentske prednosti. Budući da inovacije predstavljaju sredstvo za ostvarivanje promena, izlaganje otpočinje analizom odnosa inovacija i promena. Zatim sledi razmatranje značaja inovacija za stvaranje i održavanje konkurentske prednosti, kao i prikaz ključnih indikatora inovativnosti. Poseban deo rada je posvećen razmatranju nematerijalne aktive (intelektualnog kapitala) kao ključnog pokretača inovativnosti, pošto u ekonomiji zasnovanoj na znanju, ili inovacionoj ekonomiji, okosnicu procesa stvaranja vrednosti čini upravljanje nematerijalnom aktivom. Izlaganje završava sveobuhvatnom analizom inovativne aktivnosti Srbije čije su inovacione performanse nezadovoljavajuće i povezane su sa malim nivoom njene konkurentnosti. Ovo posebno dobija na značaju imajući u vidu da je ekonomska kriza u Srbiji strukturne prirode, a inovacije su pokretač strukturnih promena.
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O članku

jezik rada: engleski
vrsta rada: originalan članak
objavljen u SCIndeksu: 30.01.2014.