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2022, vol. 17, br. 1, str. 33-49
Dobitak ili manje otpada? - digitalinabilnost u MSP - poređenje mađarskih i slovačkih MSP
Óbuda University, Keleti Faculty of Business and Management, Budapest, Hungary

e-adresatick.andrea@uni-obuda.hu
Projekat:
This paper was supported by the International Visegrad Fund, project number 22110036, titled "Possibilities and barriers for Industry 4.0 implementation in SMEs in V4 countries and Serbia".

Ključne reči: digitalizacija; MSP; održivost; digitainabilnost; SDGs; zemlje Višegradske četvorke
Sažetak
Mala i srednja preduzeća koja posluju u 21. veku moraju se suočiti sa nekoliko izazova, uključujući pomeranje ka digitalnoj transformaciji, reorganizaciju poslovanja kako bi se održala održivost, ali, s druge strane, kako ne bi izgubili profit i održali poslovanje. Ovaj rad ima za cilj da otkrije da li su profit i visoka stopa digitalizacije ili zabrinutost za održivost glavne pokretačke snage malih i srednjih preduzeća u Mađarskoj i Slovačkoj. U radu se analizira 210 posmatranih MSP i koristi se metod drvo odlučivanja CHAID paralelno sa faktorskom i klasterskom analizom kako bi se istražile sličnosti i razlike u ponašanju MSP u Mađarskoj i Slovačkoj. Rezultati pokazuju da slovačka MSP imaju pozitivniji stav prema digitalizaciji; i mađarska i slovačka mala i srednja preduzeća su podeljena u dve grupe u pogledu pristupa digitalizaciji i održivosti, dok značajne razlike variraju pod uslovom da su u pitanju smanjenje troškova i resursa, produženje životnog ciklusa proizvoda ili veća produktivnost. MSPP u obe zemlje se slažu da se poslovni modeli moraju prilagoditi digitalizaciji i održivosti, dok su zabrinuti zbog negativnog uticaja digitalizacije iako se značajno razlikuju.
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O članku

jezik rada: engleski
vrsta rada: izvorni naučni članak
DOI: 10.5937/sjm17-36437
primljen: 13.02.2022.
prihvaćen: 25.03.2022.
objavljen u SCIndeksu: 15.04.2022.
metod recenzije: dvostruko anoniman
Creative Commons License 4.0

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