- citati u SCIndeksu: 0
- citati u CrossRef-u:0
- citati u Google Scholaru:[
]
- posete u poslednjih 30 dana:3
- preuzimanja u poslednjih 30 dana:1
|
|
2015, vol. 3, br. 2, str. 65-72
|
Innovation as a competitive advantage in management
(naslov ne postoji na srpskom)
Sažetak
(ne postoji na srpskom)
Innovation in management can be defined as a set of activities undertaken by the organization, and are a source for new products or production processes. The development of enterprises and organizations are mainly related to the existence of innovation. Innovation is the commercialization of new ideas or converting it into a specific product, process or service, as well as of competitive advantages in management. Contemporary business environment characterized by high volatility, uncertainty and risk to a company or organization to survive in such an environment, it is necessary to continually invest in research and development and innovation activities. Companies and organizations are trying to combine their existing resources and capabilities and to use them in the new, the best way possible. For those of their activity are derived and innovation are born innovative organization. Innovation is something that is related to the concept of the entrepreneur-manager who strives to always observe the changes, respond to them and accept a high level of risk, and uses it as an option in their operations. But in addition, large companies are precisely those that have the ability and the necessary financial resources to implement innovations.
|
|
|
Reference
|
|
*** The open innovation paradox. Sønderborg, Denmark: University of Southern Denmark-SPIRE Research Center-Marcel Bogers Mads Clausen Institute for Product Innovation
|
8
|
Ansoff, I.H. (1965) Corporate strategy: An analytic approach to business policy for qrowth and expansion. New York, itd: McGraw-Hill
|
8
|
Bessant, J., Tidd, J. (2007) Innovation and entrepreneurship. Chichester: John Wiley & Sons
|
5
|
Davila, T., Epstein, M.J., Shelton, R. (2006) Making innovation work: How to manage it, measure it and profit from it. Wharton School Publishing
|
|
Dostić, M. (1996) Entrepreneurship and management in small business. Sarajevo
|
|
Drucker, P.F. (1991) Innovation and entrepreneurship: Practice and principles. Economic Review, Belgrade
|
|
Filippetti, A. Innovation and design models. Rome: Italian National Research Center
|
|
Forbes, N., Wield, D. (2002) From Folowers to Leaders - Managing technology and innovation in newlz industrializing contruies. Belgrade: British Council
|
6
|
Hamel, G. (2009) Budućnost menadžmenta. Novi Sad: ASEE
|
2
|
Kotler, P., Lane, K.K. (2006) Marketing menadžment. Beograd: Data Status
|
|
Levi-Jaksic, M., Komazec, G. (2008) Management operations. Belgrade: Megatrend University-Belgrade, 3rd revised edition
|
|
Levitt, T. (2006) Ted Levitt on marketing. Harvard Business Press
|
|
Loveridge, R., Pitt, M. (1992) The Strategic Management of Technological Innovation. John Wiley & Sons
|
|
Roberts, E.B., Fusfeld, A.R. (1981) Staffing the Innovative Technology-Based Organization. Sloan Management Review
|
6
|
Stošić, B. (2007) Menadžment inovacija - ekspertni sistemi, modeli I metodi. Beograd: FON
|
|
Tošović-Stevanovic, A. (2009) Competitive advantage and innovation. Belgrade: Foundation Andrejevic
|
|
Valencia, J.N., Valle, S.R., Jime’nez, J.D. Organization culture as determinate of product innovation. Sede Manizales, Colombia: Universidad Nacional de Colombia
|
|
|
|