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2022, vol. 13, br. 2, str. 65-71
COVID-19 i profitabilnost hotelijerskih preduzeća u Repulici Srbiji
aUniverzitet u Beogradu, Fakultet organizacionih nauka, Srbija
bUniverzitet u Kragujevcu, Fakultet za hotelijerstvo i turizam, Vrnjačka Banja, Srbija
cMinistry of Justice of the Republic of Serbia, Belgrade

e-adresamarko.milasinovic@kg.ac.rs
Ključne reči: profitabilnost; hotelijerske kompanije; COVID-19; racio analiza; Republika Srbija
Sažetak
Pojava pandemije COVID-19 pored negativnih posledica na zdravlje ljudi, ostavila je značajne negativne posledice i na ekonomiju. Jedna od grana najviše pogođena pojavom pandemije je turizam i ugostiteljstvo. Cilj ovog rada je da se sagleda da li je sa nastankom pandemije COVID-19 došlo do promene nivoa profitabilnosti hotelijerskih preduzeća u Republici Srbiji. Uzorak istraživanja činilo je 100 hotelijerskih preduzeća iz Republike Srbije, pri čemu je posmatrano njihovo poslovanje u 2019. i 2020. godini. Za potrebe merenja profitabilnosti korišćena je stopa poslovnog dobitka, stopa neto dobitka, stopa prinosa na poslovnu imovinu i stopa prinosa na kapital. Istraživanje je pokazalo da je kod najvećeg broja posmatranih hotelijerskih preduzeća u 2020. godini došlo do smanjenja vrednosti kod sva četiri korišćena pokazatelja profitabilnosti. Primenom Vilkoksonovog testa ranga i t-testa uparenih uzoraka utvrđeno je da su navedena smanjenja korišćenih pokazatelja profitabilnosti statistički značajna.
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Naknadno pridodat članak: provera, normiranje i linkovanje referenci u toku.
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O članku

jezik rada: engleski
vrsta rada: izvorni naučni članak
DOI: 10.5937/bizinfo2202065K
primljen: 20.08.2022.
revidiran: 20.09.2022.
prihvaćen: 30.10.2022.
objavljen u SCIndeksu: 04.02.2023.
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