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2021, vol. 16, br. 2, str. 437-452
Percepcija odabranih faktora strateškog upravljanja MSP u V4 zemljama
aTomas Bata University, Faculty of Management and Economics, Zlin, Czech Republic
bInstitute of Technology and Business in Ceske Budejovice, Ceske Budejovice, Czech Republic

e-adresametzker@utb.cz
Ključne reči: mala i srednja preduzeća; strateški menadžment; faktori strateškog upravljanja; zemlje Višegradske četvorke
Sažetak
Cilj rada bio je da predstavi aktuelna teorijska saznanja u oblasti strateškog upravljanja malim i srednjim preduzećima (MSP) u zemljama Višegradske četvorke (V4). U okviru navedenog cilja, kvantifikovana je težina pojedinačnih faktora strateškog upravljanja i upoređeni su trendovi u Češkoj sa ostalim V4 zemljama. Empirijsko istraživanje je sprovedeno između oktobra 2019. i marta 2020. u zemljama V4 putem onlajn upitnika. Ukupan broj prihvaćenih upitnika bio je sledeći: Češka Republika (ČR): 454, Slovačka (SR): 368, Poljska (PL): 364 i Mađarska (HU): 399. Upitnike su popunili vlasnici kompanija i top menadžeri . Empirijsko istraživanje je dalo nekoliko zanimljivih nalaza. S jedne strane, MSP su potvrdila da je strateško upravljanje važan deo korporativnog upravljanja; sa druge strane, strateško upravljanje se ne sprovodi u svakodnevnom životu MSP i ne sprovodi se kroz akcione planove i programe. Nivo slaganja sa konstatacijom da kvalitetno strateško upravljanje poboljšava konkurentnost preduzeća i njihovu stabilnost na domaćem i inostranom tržištu nije bio na visokom nivou. Nije iznenađujuće da MSP imaju značajne slabosti u praćenju i upravljanju ličnim rizikom. Rezultati istraživanja ukazuju na potrebu povećanja nivoa strateškog upravljanja rizicima u segmentu MSP, što je važan faktor za unapređenje njihove konkurentnosti u globalizirajućem ekonomskom okruženju.
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O članku

jezik rada: engleski
vrsta rada: neklasifikovan
DOI: 10.5937/sjm16-33274
primljen: 23.07.2021.
prihvaćen: 27.09.2021.
objavljen u SCIndeksu: 10.12.2021.
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