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2015, br. 71, str. 311-324
Usluge eko-turizma u svetlu novih klastera i primene prava intelektualne svojine
nema

e-adresavukasinkg@hotmail.com
Ključne reči: eko-turizam; klasteri; zaštita prava intelektualne svojine; lokalna zajednica; biodiverzitet
Sažetak
Savremeni eko-turizam obuhvata osnovne principe održivog razvoja određenog područja i aktivno doprinosi očuvanju prirodne i kulturne baštine,uključujući stanovništvo lokalnih zajednica u njegovo planiranje, razvoj i raspodelu ostvarenih prihoda. Zasnovan je na bogatstvu biodiverziteta u smislu retkih i endemskih vrsta, na tradicionalnom znanju i folklornoj tradiciji određenog područja. Proizvodi i usluge koje su specifične za ovaj oblik turističke ponude oduvek se nalaze na granici između koristi i štete po identitet određenog područja. Međutim, grupisanje svih raspoloživih kapaciteta u okviru određene zajednice, radi promovisanja njenih specifičnosti i raznolikosti, predstavlja danas jedno od rešenja u korist dobrih ekonomskih rezultata eko- turizma. U ovom radu autor ukazuje na značaj tendencije obrazovanja klastera u okviru eko-turizma, kao i na savremena rešenja u smislu zaštite genetičkih resursa, tradicionalnih znanja i folklora lokalnih zajednica u okviru turističkih usluga. Razvoj zaštite intelektualne svojine, čiji je cilj očuvanje tradicionalnih znanja i veština određenog stanovništva, ima značajan uticaj na razvoj i povećanje konkurentnosti eko-turizma u novim uslovima globalnog tržišta.
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O članku

jezik rada: srpski
vrsta rada: pregledni članak
DOI: 10.5937/zrpfni1571311P
objavljen u SCIndeksu: 11.02.2016.
metod recenzije: dvostruko anoniman

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