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2018, vol. 6, br. 4, str. 65-69
Analyzing the Amazon success strategies
(naslov ne postoji na srpskom)
aKoya University, Faculty of Humanities and Social Science, Department of Administration and Accounting, Iraq + Lebanese French University, Iraq
bLebanese French University, College of Law and International Relations, Department of Law, Iraq
cKoya University, Faculty of Humanities and Social Science, Department of Administration and Accounting, Iraq + Knowledge University, Iraq

e-adresazana.sadq@koyauniversity.org, hawre.sabir@lfu.edu.krd, vian.alsalihy@koyauniversity.org
Ključne reči: companies; strategies; Amazon success strategies
Sažetak
(ne postoji na srpskom)
This paper aims to present the Amazon success strategies. Since the objective of the Company is to become the best place to buy, find and discover any product or service available online. Amazon.com will continue to enhance and broaden its brand, customer base and electronic commerce expertise with the goal of creating customers' preferred online shopping destination, in the United States and around the world.
Reference
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Modi, T., Durkin, M.A., Kass, C., Ulin, M. (2000) Strategic audit: Barnes & Noble. u: Strategic and International Management, April 20
 

O članku

jezik rada: engleski
vrsta rada: stručni članak
DOI: 10.5937/jouproman6-19264
objavljen u SCIndeksu: 02.11.2018.
metod recenzije: dvostruko anoniman
Creative Commons License 4.0