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2021, br. 28, str. 47-55
Gastronomske manifestacije u funkciji promocije Srbije kao turističke destinacije
aAkademija strukovnih studija Beograd, Odsek visoka hotelijerska škola, Beograd
bUniverzitet u Beogradu, Fakultet organizacionih nauka
cUniverzitet Singidunum, Beograd
Sažetak
Posebna pažnja usmerena je na gastronomski turizam kao poseban oblik turizma koji poslednjih godina postaje sve popularniji čime i zemlje koje nisu obdarene prirodnim lepotama, povoljnom klimom ili bogatom istorijom, postaju potencijalno atraktivne destinacije za posetioce. Prikupljanje podataka i analiza usmerena na manifestacije hrane i pića u Srbiji, pokazuje tendenciju rasta broja istih te ukazuje na mogućnost za privlačenje domaćih i stranih gostiju tokom cele godine. Dodatno, autentičnost regiona unutar Srbije čini njihovu gastronomsku ponudu jedinstvenom što doprinosi kreiranju specifičnog iskustva sve zahtevnijih posetilaca a posledično i promociji Srbije na konkurentnom turističkom tržištu.
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O članku

jezik rada: srpski
vrsta rada: članak
DOI: 10.5937/turpos0-34453
objavljen u SCIndeksu: 01.01.2022.
metod recenzije: dvostruko anoniman
Creative Commons License 4.0

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