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2016, vol. 62, br. 2, str. 29-48
Projektovanje balansne karte kao sistema strategijskog menadžmenta - studija slučaja u Makedoniji
aSs. Cyril and Methodius University in Skopje, Faculty of Economics-Skopje, Macedonia
bImperial Tobacco TKS Skopje, Macedonia

e-adresaljupco.eftimov@eccf.ukim.edu.mk, predrag.trpeski@eccf.ukim.edu.mk, gjorgji.gockov@eccf.ukim.edu.mk, vesna.vasileva@gmail.com
Sažetak
Evropske institucije visokog obrazovanja se u poslednje dve decenije suočavaju sa brojnim izazovima: smanjeno javno finansiranje, sve veća konkurencija iz inostranstva i privatnih univerziteta, stalni pritisci i zahtevi za većim kvalitetom, i konstantne promene zakona o obrazovanju i zakonskih propisa. Jedini način za brzo prilagođavanje visokoškolskih institucija na nove konkurentske uslove je da se istraže sve mogućnosti za efikasno sprovođenje nekih od najpopularnijih koncepta upravljanja, kao što je sistem balansne karte. Iako je primena sistema balansne karte u poslovnom sektoru dobro dokumentovana, mali broj istraživanje je posvećen primeni ovog sistema u sektoru obrazovanja. U tu svrhu, bazirano na postojećoj literaturi, zabeleženim rezultatima i iskustvima iz njegove primene u poslovanju, pre svega, predlažemo odgovarajući proces za izgradnju sistema balansne karte u visokom obrazovanju, a zatim, dizajniramo posebnu strategijsku mapu i sistem primenljiv na Ekonomskom fakultetu -Skopje, Univerziteta Sv. Kiril i Metodije, lako prilagodljiv za implementaciju u drugim visokoškolskim ustanovama.
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O članku

jezik rada: engleski
vrsta rada: originalan članak
DOI: 10.5937/ekonomika1602029E
objavljen u SCIndeksu: 08.07.2016.