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2023, vol. 78, br. 3, str. 345-352
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Upravljanje životnim ciklusom projekta u oblasti farmacije
Project life cycle management in the field of pharmacy
aUniverzitet u Beogradu, Farmaceutski fakultet, Srbija bUniverzitet u Beogradu, Fakultet organizacionih nauka, Srbija
e-adresa: ksicovic@pharmacy.bg.ac.rs
Sažetak
Cilj rada je da se istraži i razume primena koncepta životnog ciklusa projekta u farmaceutskoj oblasti, sa svim svojim specifičnostima i ograničenjima. Svrha rada jeste da doprinese razumevanju primene koncepta životnog ciklusa projekta u farmaciji. Pod uticajem različitih faktora (istek patentne zaštite, povećanje ukupnih troškova zdravstvene zaštite, pooštravanje regulatornih zahteva) praktično više nije moguće upravljati poslovanjem u oblasti farmacije bez projektnog menadžmenta. Ideja je da se proučavanjem postojeće literature na datu temu identifikuju dobre i loše strane dosadašnjeg načina upravljanja projektima u ovoj oblasti. Rezultati istraživanja sugerišu da tradicionalno upravljanje projektima u ovoj oblasti treba upotpuniti drugim perspektivama - upravljanje jednim farmaceutskim projektom treba sagledati i iz strateškog, operacionog, organizacionog i finansijskog ugla, odnosno treba steći širu sliku projekta. Rad bi trebalo da doprinese unapređenju procesa upravljanja farmaceutskim projektima, kako u industriji, tako i u zdravstvu, odnosno apotekarstvu. Unapređenje primene koncepta projektnog menadžmenta u farmaciji donelo bi benefite i poslovanju farmaceutskih organizacija, ali i ljudskom zdravlju u celini.
Abstract
The aim of the paper is to investigate and understand the application of the project life cycle concept in the pharmaceutical field, with all its specificities and limitations. The purpose of the paper is to contribute to the understanding of the application of the project life cycle concept in pharmacy. Under the influence of various factors (expiration of patent protection, increase in total health care costs, tightening of regulatory requirements) it is practically no longer possible to manage pharma business without project management. The idea is to identify pros and cons of the current way of managing projects in this area by studying the existing literature on a given topic. The results of the research suggest that traditional project management in this area should be supplemented with other perspectives -the management of a pharmaceutical project should be reconsidered from a strategic, operational, organizational and financial point of view, that is, a broader picture of the project should be obtained. The paper should contribute to the improvement of the pharmaceutical project management process, both in industry and in healthcare. Improving the application of the concept of project management in pharmacy would bring benefits to the business of pharmaceutical organizations, but also to human health as a whole.
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*** CONSORT smernice za izveštavanje o kliničkoj studiji. http://www.consort-statement.org/, poslednji pristup: april 2023
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